Kate Ferris
co-founder
Kate Ferris
Kate is an experienced marketer with a successful 25-plus year history of working in the consumer goods and service industries, particularly health and wellness brands. She is particularly skilled in understanding how consumers engage with brands and works to ensure that our clients offer relevant products supported by marketing plans that are coordinated and persuasive.
Prior to consulting, Kate served as Chief Marketing Officer at Take Care Health, an innovative chain of retail health clinics acquired by Walgreens. Kate also held several senior level brand management positions at Johnson & Johnson’s McNeil Division and Kraft Foods. Additionally, Kate has significant board and operational experience with non-profits, working in social justice and educational equity.
Kate earned a B.A. from Williams College, and an MBA from The Wharton School, University of Pennsylvania. She has been a Project Faculty with Wharton’s Global Consulting Practicum and has a certificate of completion from the Advanced Qualitative Research Moderating course at RIVA Qualitative Training Institute.